One of the world's largest trade shows for the produce industry, Fruit Logistica, will take place in Berlin, Germany this February 6th to 8th. This event is a great opportunity to rub shoulders with leaders in the agri-food industry, including the team at Motorleaf.
There is a fairly good chance only my wife, 2 of my employees and perhaps a curious stranger will read this late night bit of writing. I may not care - as this may just serve as a written reminder to myself as to the importance of WHAT our company actually does, and why it's important to know the essence of this for all those conversations with investors, potential hires, potential customers and maybe even potential acquirers of our company... (everyone can dream - right?)
I mean - any tech company CEO should know what they're doing / why they're doing it - it's fairly simple, right?